Nano technology product commercialization in key european markets

碩士 === 國立政治大學 === 國際經營管理碩士班(IMBA) === 97 === Objectives of the research: To identify commercial possibilities and develop an entry strategy for Nano technology product in the healthcare segment for key Western European markets. To investigate the Benelux and German customer landscape by collecting d...

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Bibliographic Details
Main Authors: Sampath, Shubha, 何淑珊
Other Authors: Ho, Chester
Format: Others
Language:en_US
Published: 2009
Online Access:http://ndltd.ncl.edu.tw/handle/09163192767123266868