A Correlation Study of Sex Role Conflict, Female Manager Portrayals, and Media Image
碩士 === 龍華科技大學 === 商學與管理研究所 === 97 === Due to the increasing freedom society of Taiwan provokes women’s conscious of self-esteem and self-actualization, the traditional social value to restrict women’s behavior has been abandoned. Hence, the female role depictions in ads are modified being expressed...
Main Authors: | Sine-Lynn Lee, 李欣凌 |
---|---|
Other Authors: | Wei-Chung Lee |
Format: | Others |
Language: | zh-TW |
Published: |
2009
|
Online Access: | http://ndltd.ncl.edu.tw/handle/78568190493284702228 |
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