A Study of Performance of Chain-Franchising Business – From Trust and Embedness among Headquarter and Franchisee
碩士 === 開南大學 === 企業與創業管理學系 === 97 === The chain & franchasing industry (C&F industry) becomes the mainstream of Taiwan retail businesss. In order to doing well in C&F industry during this more and more radical competition of the market, the owner of the business need not merely innovate c...
| Main Authors: | , |
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| Other Authors: | |
| Format: | Others |
| Language: | zh-TW |
| Published: |
2009
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| Online Access: | http://ndltd.ncl.edu.tw/handle/56513066258054940840 |