A Research and Innovative Creation for the Self-owned Brand Articles in the Tao's Emblazonry

• Main Authors: CHEN YEN TIN, 陳彥廷
• Other Authors: HU ZER MAN
• Format: Others
• Language: zh-TW
• Published: 2008
• Online Access: http://ndltd.ncl.edu.tw/handle/03759337749057415971

碩士 === 輔仁大學 === 織品服裝學系 === 97 === The cultural creative industry is a trend of the future world development, which is paid much attention to the worldwide. The trend is the same as the idea of this thesis which discusses traditional Tao Tattoo to create a new brand. As a result of study, the brand of Alibang, which is originated from the language of Tao, is created to demonstrate the cultures of native people in Taitung. Moreover, the brand Alibang is implanted diverse elements of the native cultures into the brand Alibang that is added its brand-value. This thesis is intended to explore on the idea of innovation of products. The aim is to transform the traditional Tao Tattoo into the modern fashion design. Furthermore, under the process of creation, this thesis can offer a partical way and new direction for relevant design industry.