A Study of the Drivers on Customer Relationship Marketing – A Case of Corporate Banking
碩士 === 逢甲大學 === 經營管理碩士在職專班 === 97 === Abstract Many researchers in the financial services sector analyzed in consumers finance, wealth management or credit card business during the past years .This study aim at corporate business for the subject, in order to understand that customer’s behavior thro...
| Main Authors: | , |
|---|---|
| Other Authors: | |
| Format: | Others |
| Language: | zh-TW |
| Published: |
2009
|
| Online Access: | http://ndltd.ncl.edu.tw/handle/34534468433121706926 |