Total Quality Management (TQM) Application on the Textile Industry -An Example of H Enterprice

• Main Authors: Chiang-Hsiu Long, 姜秀榮
• Other Authors: none
• Format: Others
• Language: zh-TW
• Published: 2009
• Online Access: http://ndltd.ncl.edu.tw/handle/69820372034966991031

碩士 === 逢甲大學 === 經營管理碩士在職專班 === 97 === Taiwan''s textile industry was once a star industry. After growing and maturing, now it needs transformation and upgrading. The Government not only gave policy guidance, but also introduced the concept of enterprise management. "Total Quality Management"is one of the most frequently used method in business. "The International Organization for Standardization" ,developed by "ISO 9000" quality management system standard series, was revised in 2000 in order to add the spirit and content of TQM.This act proved the importance of TQM in practical application. In this paper, We use H Company as an example. From both internal and external customers sides, we can analysis the case by TQM and ISO 9000. By co-operating TQM Total Quality Management and ISO 9000 can be re-enhanced. Then the companies can be more competitive . This paper studies the concept of TQM applications in the textile industry, proved that it can not only increase customer satisfaction, but also can promote customer continued to buy products and become loyal customers, and then recommend new customers; also result in an increase of product market rate for long-term interests of enterprises and enhance the competitiveness of enterprises. Not only can good corporate society, but also to fulfill social responsibility, the most positive benefits to form a virtuous cycle.