An Empirical Study of the Entry Motives of Budding Staffs of Taiwan Life

• Main Authors: Chieh-Ying Hsu, 許介瑛
• Other Authors: Wen-Chin Wei
• Format: Others
• Language: zh-TW
• Published: 2009
• Online Access: http://ndltd.ncl.edu.tw/handle/19292681408144757116

碩士 === 大葉大學 === 事業經營研究所碩士在職專班 === 97 === Taiwan's safe market in, because of the social environment vicissitude, under the family structural change, the small family system is in fashion in recent years, causes the life insurance and the investment manages finances the idea to multiply day by day, how promotes the insurance jobholders specialized accomplishment effectively, and the enhancement preserves rate reduces the rate of flow, all has since always been the focal point which various insurance company pays attention, therefore this research main discussion under this wave tidal current, recently personnel come on the line motive why. Penetrates the more rigorous inspection way, promotes the clerk individual output value and reduces the rate of flow, and when invests the new person recruits the special case, grasping comes from at present to the life insurance profession has job seeker of the interest to enter the motive, will solve the insurance company future to elect only then, to teach only then, with only then, keeps only then question of the aspect. This research by the quantification methodology (questionnaire survey) and the electron particle materialization methodology (depth interview) took the research technique, lets both the material hand over converses, extracts the most essential work motive factor. This research discovered that,The majority of public figures come from within a transportation time hour place, moreover has the second income regarding the wish, perhaps has other status person (for example student, housewife), because of its itself status relations, regarding may elastic and the achievement demand orientation work, acceptance is high. Moreover has service industry to be connected the work experience person to enter this industrial relatively the probability high. Finally, makes the investigation according to this research institute, discovered can enter this industrial work the human, all has the economical demand to want to satisfy, therefore may see the life insurance industry to give human's feeling is engaged in this profession to be possible to make a money the influence, therefore, in view of staff's economical demand, when drafts only then also is a factor which must consider.