The Influence of External Environment on the Launch of Foreign Automobile Models
碩士 === 大葉大學 === 國際企業管理學系碩士班 === 97 === This study based on organizational ecology examined the effects of task environ-ments and ecological environments on new product launch. The sample consists of 777 foreign automobile models and data were collected from 1987 to 2008 by using Nega-tive binomial r...
| Main Authors: | , |
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| Other Authors: | |
| Format: | Others |
| Language: | zh-TW |
| Published: |
2009
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| Online Access: | http://ndltd.ncl.edu.tw/handle/71598951487481156872 |