An Empirical Study of the Relationship between Brand Image and Customer Loyalty-the Hybrid Effect of Perceived Value

碩士 === 大葉大學 === 事業經營研究所 === 97 === Along with the people level of living enhancement as well as the life state change, increased obviously regarding the mobile phone popular rate, basis Country Communication Dissemination Committee (national communications commission, NCC) counts, up to at the end o...

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Bibliographic Details
Main Authors:	Lin, Yi-Jiun, 林怡君
Other Authors:	Wei, Wen-Chin
Format:	Others
Language:	zh-TW
Published:	2009
Online Access:	http://ndltd.ncl.edu.tw/handle/06241188683635372663

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