Business Model Analysis of Taiwan Branding Firms from ODM to Own-Brand
碩士 === 中原大學 === 企業管理研究所 === 97 === Abstract Taiwan ODM firms face production advantages losing and low profit challenge With China rises. Additionally, companies are forced to transfer the business model to keep their competitive advantages and survival. “Own Brand” is the business model trend for h...
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| Format: | Others |
| Language: | zh-TW |
| Published: |
2009
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| Online Access: | http://ndltd.ncl.edu.tw/handle/14987523504603046075 |