A Research on the Key Factors Affecting “Consumer-Company Identification” in the Telecommunications Industry Using
碩士 === 正修科技大學 === 經營管理研究所 === 97 === Several researches have shown that in purchase decisions, customers not only base their choices on price, quality or other factors relating to product or services, but also make their decisions base on customer-company relationships. In order to attain continuous...
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| Format: | Others |
| Language: | zh-TW |
| Published: |
2009
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| Online Access: | http://ndltd.ncl.edu.tw/handle/03157550808214528644 |