The Effects of TV shopping channel image and the quality of logistics services on customer satisfaction and Willingness to re-purchase –A Case Study of The three major domestic industry
碩士 === 中華大學 === 運輸科技與物流管理學系碩士班 === 97 === Due to the rise and spread of cable television, driven the rapid development of TV shopping channels ,Taiwan to allow television to become an important addition to the consumer, one platform, and television shopping network operators have launched a 24-hour...
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| Format: | Others |
| Language: | zh-TW |
| Published: |
2009
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| Online Access: | http://ndltd.ncl.edu.tw/handle/96572344667133262191 |