The Relationship Between Intellectual Capital and Enterprise Value Of H Smartphone Company
碩士 === 長庚大學 === 企業管理研究所在職專班 === 97 === Knowledge economic era in Taiwan, enterprise utilize the intangible capital to create the enterprise value. Taiwan’s enterprise explores their brand recognition to enhance their enterprise value by developing all the intellectual capital including the innovatio...
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| Format: | Others |
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2009
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| Online Access: | http://ndltd.ncl.edu.tw/handle/97842697417757715302 |
| Summary: | 碩士 === 長庚大學 === 企業管理研究所在職專班 === 97 === Knowledge economic era in Taiwan, enterprise utilize the intangible capital to create the enterprise value. Taiwan’s enterprise explores their brand recognition to enhance their enterprise value by developing all the intellectual capital including the innovation capital, customer capital, human capital and process capital.
This research studies the relevance between the intellectual capital and enterprise value and take HTC as an example to discuss how HTC can step their stereo type in doing the OEM/ODM foundry model to OBM by the enterprise intellectual capital as the future Taiwan intellectual capital development in increasing the enterprise value.
This study investigates how HTC utilize their intellectual capital to enhance their enterprise value. Innovation is the key driver to the progress and HTC continues their innovation research to stimulate their enterprise development. Innovation capital can driver their revenue up and keep the profitability. Customers is the fundamental source from the enterprise’s profitability and HTC maintain their mutual communication with their customer is the key to the order initiation and the customer capital can drive the enterprise revenue and keep the enterprise profitability. Human resource is the fundamental structure to organize the enterprise and the good quality human resource can bring in revenue and drive the growth to maintain the profitability. The process is the activities to sustain the enterprise operation and the production, customer services; the supply chain service can create the enterprise revenue. HTC devote the process capital to drive the revenue growth and keep the continuous profitability.
This study indicates HTC utilize the intellectual capital to increase the enterprise value and wish to set up an example to all the Taiwan companies in developing intellectual capital reference and sincerely wish Taiwan brand can have great future in the worldwide market.
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