Exploring E-Sevice Quality of Self-Booking for Web Travel Agent
碩士 === 淡江大學 === 企業管理學系碩士在職專班 === 96 === Service quality is the key success factor for e-commerce because of the low cost and convenience on-line. The purchasing model on e-commerce and traditional business are different. The main components of traditional business transaction are retailing and perso...
| Main Authors: | , |
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| Format: | Others |
| Language: | zh-TW |
| Published: |
2008
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| Online Access: | http://ndltd.ncl.edu.tw/handle/24531223821211590265 |