The Study of Agenda Setting of Compulsory Backseat Seat Belts Issue

• Main Authors: Wen-Fang Chen, 陳彣鈁
• Other Authors: 陳恆鈞
• Format: Others
• Language: zh-TW
• Published: 2008
• Online Access: http://ndltd.ncl.edu.tw/handle/30091459091118274822

碩士 === 淡江大學 === 公共行政學系公共政策碩士班 === 96 === The back seatbelt policy is a good will regulative policy for Taiwan; this research mainly adopts the agenda-setting theory to study the media how to announce significant issue. Besides, use the questionnaires design and interviews to realize the epistemic of public issue among media, public opinion and political elites. The thesis includes six chapters: the first chapter contains the motivation, purpose, question, method, definition, restrain flow and framework of the back seatbelt policy research. The second chapter expounds the making process of back seatbelt policy. The third chapter is literature review, which is to realize the meaning of agenda-setting theory, frame theory and the interaction between media and public. The chapter four is interview questions, composed the perspectives by media communication, political elites and controversies. Otherwise, the interview objects are Taiwanese policy stakeholders, who are related to the back seatbelt policy. Chapter five in this thesis is attempted to analyze the individual safety conscious, governmental traffic propaganda and the public frame influences. Finally, according to the research findings, policy recommendations are made to ensure Taiwan back seatbelt policy works more effectively and to realize the importance of traffic safety in Taiwan.