Examining the Factors Associated with Consumer’s Trust in the Context of Business-to-Consumer E-Commerce

碩士 === 樹德科技大學 === 資訊管理研究所 === 96 === In recent years, the emergence of electronic commerce has provided another access for consumer to purchase products. Some researches have pointed out that there are difficulties as well as a number of factors that impede companies to run business on web. One of t...

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Bibliographic Details
Main Authors: Phung Kim Dung, 馮金容
Other Authors: Ming-Hsiung Hsiao
Format: Others
Language:en_US
Published: 2008
Online Access:http://ndltd.ncl.edu.tw/handle/37226840661571453665

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