國軍人才招募廣告的符號學分析:以軍校聯合招生電視廣告為例

碩士 === 國防大學政治作戰學院 === 新聞研究所 === 96 === The purpose of this study was using 13 TV commercials of Joint Military School Recruitment as the research objects to find the semiotic meanings of these commercials. The study used semiotic analysis to analyze the military image presented within these commerci...

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Bibliographic Details
Main Authors: Yang-Ta-Ming, 楊大民
Other Authors: 謝奇任
Format: Others
Language:zh-TW
Published: 2008
Online Access:http://ndltd.ncl.edu.tw/handle/40051756372981908571