The relationship among service quality , corporation image, customer satisfaction and behavior intention of 3C retail chain store-AD as moderator.
碩士 === 實踐大學 === 企業管理學系碩士班 === 96 === Abstract Looks all around the changes of current economy and industry environment, if 3C Retail chain store want to promote the their competitive ability, the traditional price war is insufficient to deal with, the 3C Retail chain store marketing pattern have to...
| Main Authors: | , |
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| Other Authors: | |
| Format: | Others |
| Language: | zh-TW |
| Published: |
2008
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| Online Access: | http://ndltd.ncl.edu.tw/handle/76530009036651096605 |