People’s perception of Advertisement: The Discussion of the Relationship between Gender, Language and Stereotype in TV commercials
碩士 === 靜宜大學 === 英國語文學系研究所 === 96 === Previous linguistic studies on advertisements of TV commercials focus on analyzing the meaning and structure of language to figure out the possible reasons of the influence of advertisement. However, few studies examine concepts associated with stereotypes and so...
| Main Authors: | , |
|---|---|
| Other Authors: | |
| Format: | Others |
| Language: | en_US |
| Published: |
2008
|
| Online Access: | http://ndltd.ncl.edu.tw/handle/80625284243219296222 |