The Role of Regulatory Focus in Message Framing on the Use of Self-Control for Online Game Players

碩士 === 靜宜大學 === 企業管理研究所 === 96 === Abstract This article proposes the existence of two types of motivations which differ in terms of regulatory focus─a promotion orientation concerned with advancement and achievement and a prevention orientation concerned with safety and security. The central premis...

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Bibliographic Details
Main Authors: Chia-ying Lin, 林佳瑩
Other Authors: Shu-hsun Ho
Format: Others
Language:en_US
Published: 2008
Online Access:http://ndltd.ncl.edu.tw/handle/70003384090646134830