A Study on Relationships Among Consumption Value, Hotel Image, Satisfaction and Loyalty

碩士 === 靜宜大學 === 管理碩士在職專班 === 96 === Consumption value effects the consumer’s attitude toward hotel image, satisfaction and loyalty. This study aims to examine the relationships among consumption value, hotel image, satisfaction and loyalty. This research adopts Consumption Value concepts including f...

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Bibliographic Details
Main Authors: Hsiu-Shen Tsai, 蔡秀燊
Other Authors: Li-fen Huang
Format: Others
Language:zh-TW
Published: 2008
Online Access:http://ndltd.ncl.edu.tw/handle/87891382073981341196