A Study of Backpackers’ Travel Experience Model in Taiwan
碩士 === 中國文化大學 === 觀光事業研究所 === 96 === Backpacker is a newly developing market in Taiwan. It is important to realize the target consumer before asking for positive benefit from this market. When the economic development steps into experience economy, its emphasis is upon consumer experience. Experienc...
| Main Authors: | , |
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| Other Authors: | |
| Format: | Others |
| Language: | zh-TW |
| Published: |
2007
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| Online Access: | http://ndltd.ncl.edu.tw/handle/52097479798653039638 |