Relationships among managerial philosophy of a peace culture, cross-cultural management, marketing strategies and marketing performance
博士 === 中國文化大學 === 國際企業管理研究所 === 96 === This study is mainly to examine the relationships among managerial philosophy of a peace culture, cross-cultural management, marketing strategies and marketing performance, and the difference of these relationships among British, American and Japanese MNEs’ sub...
Main Authors: | Hsu-Ju, Teng, 鄧旭茹 |
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Other Authors: | Tsai-Mei, Lin |
Format: | Others |
Language: | zh-TW |
Published: |
2007
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Online Access: | http://ndltd.ncl.edu.tw/handle/14336251206688315104 |
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