The Study of Word of Mouth in Students-A Case of NDSL
碩士 === 國立臺灣科技大學 === 管理學院MBA === 96 === The purpose of this reaserch is that trying to understand how consumers which composed with students effected by WOM. This reaserch tries to find out some diffirent points and understand the opinions, effect, and communication’s way by WOM through the specific...
| Main Authors: | , |
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| Other Authors: | |
| Format: | Others |
| Language: | zh-TW |
| Published: |
2008
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| Online Access: | http://ndltd.ncl.edu.tw/handle/86204103322072044625 |