Integrate with Customer Relationship Management to Leverage Operation Effectiveness Study
碩士 === 臺灣大學 === 商學研究所 === 96 === Customer oriented marketing concepts have changed enterprises and their competitive direction. The effective utilization of information science and technology to understand customer trends; the demand for an integrated systematic plan and the establishment of custome...
| Main Authors: | , |
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| Other Authors: | |
| Format: | Others |
| Language: | zh-TW |
| Published: |
2008
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| Online Access: | http://ndltd.ncl.edu.tw/handle/69406066026439379449 |