| Summary: | 碩士 === 國立臺灣海洋大學 === 航運管理學系 === 96 === Container Security Service (CSS) is one of the latest technical services in the maritime industry which is an application of active RFID. The characteristic of CSS including multiple data collection, wireless transmission, auto-detection and higher security which could enhance the efficiency of container status control and save the labor cost. After the 911 event, U.S. Customs and Border Protection has legislated a series of acts to act against terrorism. Some stipulations initiated to use conveyance security device (CSD) to sift the containers with high risk of terrorism attack. Because the improvement of technologies, the facility of the CSS are ready in major ports of the world that enhance the container security services.
The objective of this study was to develop and empirically test a model of Shippers’ adoption on CSS in shipping industry. Base on the theory of the Technology Acceptance Model (TAM), some correspondent constructs with CSS was add into TAM (e.g. cost, security and subjective norm). And a structural equation modeling (SEM) was conducted to test the relationships among constructs. The results indicate that security and perceived usefulness are important factors in explaining respondents’ attitudes towards the CSS. Furthermore security has a positive effect on perceived ease of use and the impact of subjective norm on behavioral intention is significant in this study. However, the effect of perceived ease of use on attitude toward the behavior was not supported in this study. Theoretical and practical implications of the research findings are discussed.
|
|---|
