The Key Success Factors and Developing Strategies of Festivals in Taiwan
碩士 === 國立中山大學 === 高階經營碩士班 === 96 === The Executive Yuan of Taiwan has launched many policies to encourage the county and city governments to develop their own different festivals. This new movement has pushed the festival industry, a new subsidiary industry of MICE, to a new phase of rapid growth. H...
| Main Authors: | , |
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| Other Authors: | |
| Format: | Others |
| Language: | zh-TW |
| Published: |
2008
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| Online Access: | http://ndltd.ncl.edu.tw/handle/9wbf2e |