A Study of the Influences on An Interviewer''s Evaluation of An Interviewee''s Facial Expressions And Clothes As An Insurance Salesperson – discussing the result of the disturbance connected an insurance salesperson’s experience and an interviewer’s chara

• Main Authors: Yi-Yang Wang, 王義養
• Other Authors: Ender Su
• Format: Others
• Language: zh-TW
• Published: 2008
• Online Access: http://ndltd.ncl.edu.tw/handle/e76gay

碩士 === 國立高雄第一科技大學 === 風險管理與保險所 === 96 === ABSTRACT This research is to discuss how an interviewee’s nonverbal communications (facial expressions, clothes) make effects on an interviewer’s approval during the interview. In the meantime, it is also concerned about whether an interviewee had some experience in the past or not and an interviewer’s character (gender, official rank) disturbs the above result. The study adopts the experiemental design in which the examinees are asked to watch one of the four films about an interview process directed before and complete a questionaire after watching it. The films are about an interviewee who is “dressed up and having a smile on the face,” “dressed up but having no facial expressions,” “dressed casually but having a smile on the face,” and “dressed casually and having no facial expressions,” whether the interviewee has practical insurance experience or not has been told to the examinees before watching the films. The study has been tested on the supervisors of sales departments in one national insurance company, analyzing 369 effective questionaires and obtains the following answers.First, the interviewers will give an interviewee with a smile on the face higher evaluation than the one without facial expressions. Second, a smiling interviewee, having no practical insurance experience, gets higher scores than the one having experience. Third, the one who is dressed up and has sales experience is more valuable than the one without experience. Fourth, females interviewers appreciate an interviewee with a smile more than males. Fifth, mid-rank chiefs give more appraisal to an interviewee who is dressed up than senior and junior executives. By discussing with the interviewers and the interviewees individually, the research is aimed at applying the outcome to help the interviewees and the interviewers in the future to make their judgements.