| Summary: | 碩士 === 南華大學 === 傳播管理學研究所 === 96 === After in 1949 mainland China establishment political power, regarding broadcasts the owner, if practices the party country broadcast system, this system might the line for years reason lie in mainland China then regards as the Institution the media. Early time mainland China media industry in politics, must be responsible only to transmit the party the country thought that does for party''s mouthpiece and the propaganda machine; Does not need the pressure in the economy which undertakes assumes responsibility for own profits and losses. After in 1979 reform and open policy, mainland China broadcast industry faces in many system''s reforms and the vicissitude one after another, causes the broadcast system which habitually uses to face the transformation. Therefore, the present paper according to the reform cost''s size, from the management system, arranges gradually picks the system as well as the system of ownership transforms three to face, analyzes mainland China radio industry vicissitude the origin as well as the process.
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