Summary: | 碩士 === 南華大學 === 財務金融學系財務管理碩士班 === 96 === In recent years, many enterprises expand the market scale and invest abroad to increase their global competitive ability. According to the 2007 World Investment Report from the United Nations Conference on Trade and Development (UNCTAD), China becomes the biggest inflow country for Foreign Direct Investment (FDI). Because of the same language and cultural background, many Taiwanese enterprises start to invest or interact with firms in China through FDI. This study investigates the entry modes of 115 Taiwanese publicly-listed companies who invested in China from year 2004 to 2006. We adopt the Multinomial Logistic Regression Model to discuss the determinants of their entry modes. The results show that size of firms, R&D and ROA are significantly correlated with firms’ entry modes in China, and firms in different industries also have different entry patterns. Furthermore, international investment experience is significant in Food industry and Electronics industry.
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