The Factors Affecting Consumers to Use Shopping Websites-A Case Study of Yahoo Shopping Center
碩士 === 國立東華大學 === 企業管理學系 === 96 === With the development of the Internet, E-commerce (electronic commerce, EC) gradually becomes popular. Related researches also indicate that the EC market scale has expanded in Taiwan. The major purpose of this study is to discuss the factors affecting consumers to...
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| Format: | Others |
| Language: | zh-TW |
| Published: |
2008
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| Online Access: | http://ndltd.ncl.edu.tw/handle/qtb422 |