A Study of the Influence Relationship about Corporate Image toward Customer Intention –Culture Value as a Moderating Variable
碩士 === 國立東華大學 === 企業管理學系 === 96 === The purpose of this research was to study about “A Study of the Influence Relationship about Corporate Image toward Customer Intention–Culture Value as a Moderating Variable ” and the goals were (1)To establish the conceptual structure about corporate image、servic...
Main Authors: | Kai-Chou Chang, 張開州 |
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Other Authors: | WEN-HAI CHIH |
Format: | Others |
Language: | zh-TW |
Published: |
2008
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Online Access: | http://ndltd.ncl.edu.tw/handle/wq6u6c |
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