Consumers' Preference of Service Brands of Product-Service-Systems : A Case Study of NB Maintenance Service
碩士 === 國立成功大學 === 資源工程學系碩博士班 === 96 === In the past decade, Product-Service-Systems (PSS) as well as product innovation for sustainable development has caught much attention of both government and private sectors. Due to emerging sustainability issues, new green services have been developed for redu...
Main Authors: | , |
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Format: | Others |
Language: | zh-TW |
Online Access: | http://ndltd.ncl.edu.tw/handle/53465544148144559967 |