The Effects of Decision-Making Styles on Consumers’ Perceptions: The Moderating Effects of Religiosity and Type of Products
碩士 === 國立成功大學 === 國際管理碩士在職專班 === 96 === The study proposed to understand the effect of consumers’ decision making styles on their perceptions. It also explore the relationship among extrinsic factor of consumers’ perceptions; perceived quality, perceived value, perceived sacrifice which influence on...
Main Authors: | Mungki Rahadian, 慕齊 |
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Other Authors: | Wann-Yih Wu |
Format: | Others |
Language: | en_US |
Published: |
2008
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Online Access: | http://ndltd.ncl.edu.tw/handle/08573478225846439197 |
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