An Empirical Study on Service Quality of The Local Government--The An-Ping District of Tainan City as An Example

碩士 === 國立成功大學 === 企業管理學系碩博士班 === 96 === This empirical study is based on the conceptual model of service quality that proposed by Parasuraman, Zeithaml and Berry to examine the relationship between the degree of expectation and satisfaction on building a service quality model. The main purpose of th...

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Bibliographic Details
Main Authors: Hung-Jie Lin, 林宏傑
Other Authors: Yao-Chuan Tsai
Format: Others
Language:zh-TW
Published: 2008
Online Access:http://ndltd.ncl.edu.tw/handle/97151476602510314640
Description
Summary:碩士 === 國立成功大學 === 企業管理學系碩博士班 === 96 === This empirical study is based on the conceptual model of service quality that proposed by Parasuraman, Zeithaml and Berry to examine the relationship between the degree of expectation and satisfaction on building a service quality model. The main purpose of the study is to understand the service quality and the public satisfaction on the An-Ping district of Tainan City. The empirical results as follows: (1)There is significantly difference on the important service factors between the An-Ping district and the public. (2)There is significantly difference between the public expected service and perceived service. (3)Generally, the performance of physical facilities and execution of the An-Ping district has achieved the basic goal. However, if they can emphasis more on peoples’ need, it will attain a higher degree of public satisfaction.