Applying Digital Media Animation to Cultural Products－National Palace Museum’s mission in progress

• Main Authors: Wun-Lin Sie, 謝文麟
• Other Authors: 王雅倫
• Format: Others
• Language: zh-TW
• Published: 2008
• Online Access: http://ndltd.ncl.edu.tw/handle/f3yjp4

碩士 === 崑山科技大學 === 視覺傳達設計研究所 === 96 === In the process of the cultural globalization, the introduction of digital media techniques has speeded up the development of museums. It also has diversified the presenting methods and channels of museums. Under the influence of such trends, the rule of thumb, the fittest survives, has forces the museums to face the crisis of transformation. As a result, the cultural products have extended to the rest of whole wide world in a variety of distribution channels. In doing so, the cultural art can be passed on to the next generations. The museums took action in response to the transformations and changes under the impact of three major aspects, culture globalization, culture industry and digital media science. In this article the discussion and analyses about how the museums proceeded to the action are explored based on the studies of documentary supplements. A case study was brought in to observe how National Palace Museum (NPM), as an example, planned and changed during this period of time. In addition, a comparison among other museums from the rest of world of how they paid attention and accommodated themselves in accordance to the above mentioned trends of changes was made. To conduct a comprehensive survey of NPM’s history background and reactions, this study combined the NPM’s cultural products with Flash animation. Flash, as one of the powerful digital media techniques, has its unique story-telling capability and has played a leading role on the Internet. Flash enhanced the affinity of NPM’s culture products and raises the public’s awareness. Flash vividly removed NPM’s solemn image. Younger generations will be much fonder of the museums. The educational and heritage mission of the museums will then be carried out.