A Study of The Development and Trend of Retailer Industry in Taiwan

• Main Authors: Yu-Hua Chen, 陳玉樺
• Other Authors: Sheng-Yeh Wu
• Format: Others
• Language: zh-TW
• Published: 2008
• Online Access: http://ndltd.ncl.edu.tw/handle/f69w39

碩士 === 義守大學 === 管理研究所碩士班 === 96 === In a prosper country in which nationals have high income and high education level, retailer industry can be viewed as a popular business in a civil society. However, in current domestic retail business, the outnumbered suppliers and strict competitions defy the management efficiency and performance of many retail businesses. Therefore, managers of retail business need to assure the correctness of their own management policies and directions, to cultivate professional administrators, to integrate the management skills of modern retail business, and to link accurate theories and practical experiences to develop organizational management ability to achieve the goal of ever-lasting operation. The development of modern retail franchise organization is the major market of future retail business management. The many franchised stores enable the mass purchase of best-selling goods to decrease stock cost, increase gross profit, promote price competition margin, save human resource management cost, raise cash flow, activate financial management, and increase investment return. In the franchise organization of retail business, when the number of franchised stores reaches a certain number, the establishment of commodity stock center, goods transportation center, and fresh goods processing center becomes necessary. The mass purchased goods, after the process and distribution through these three centers, can be delivered promptly to each franchised store. The establishment of these three centers also could prevent the best-selling goods from being out of stock. In the practical management of franchised organization, it will achieve a higher efficiency.