The Application of Marketing Stragety to Information Service of Seniors-A Case Study of Community Libraries in Keelung

碩士 === 玄奘大學 === 資訊傳播研究所 === 96 === ABSTRACT Driven by the change of population of aging society,community libraries have been changing very fast so that seniors are to become the main reader users of the community libraries. In the information epoch, community library is supposed to adjust collectio...

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Bibliographic Details
Main Authors: Chien-Tsen Chen, 陳玠琛
Other Authors: Mei-Yu Wang
Format: Others
Language:zh-TW
Online Access:http://ndltd.ncl.edu.tw/handle/61483244362815295390