A Comparison of News Coverage of Taiwan and the People's Republic of China on Risk Perception, Corporation Image and Country-of-Origin Image Influence Crisis-response Strategy: A Case Study of the SK-II Crisis in 2006
碩士 === 輔仁大學 === 大眾傳播學研究所 === 96 ===
Main Authors: | , |
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Other Authors: | |
Format: | Others |
Language: | zh-TW |
Published: |
2008
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Online Access: | http://ndltd.ncl.edu.tw/handle/88471797580814095630 |