The Study for the Influence of Customer Loyalty on E-Service Quality, Personal Involvement and Relationship Value on Major Portal Websites in Taiwan and Mainland China.

碩士 === 大葉大學 === 國際企業管理學系碩士在職專班 === 96 === This research issue thinks with the view of customer's relation, the investigations of websites of the entry between Taiwan and Mainland China, cooperate with several theories, such as marketing, etc., to develop out and study the structure, involve in...

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Bibliographic Details
Main Authors: Chang Chien Yi, 張倩儀
Other Authors: Lie-Jane Kao
Format: Others
Language:zh-TW
Published: 2008
Online Access:http://ndltd.ncl.edu.tw/handle/72639054079395721552