Summary: | 碩士 === 大葉大學 === 事業經營研究所碩士在職專班 === 96 === The objective of the research is the students of Yuanlin elementary school in Changhua County, and the research adopted a random sampling. 398 questionnaires were issued for the students, all returned, and 391 copies were effective in them.
The research is based on the service quality from Parasuraman, Zeithaml and Berry and refers to SERVQUAL as its structure. The result demonstrates that the gap between the students’ expectation and the supplier’s recognition of the administration quality is significantly fall. This exhibits that there are improvements on the service quality of school lunch of students of Yuanlin elementary school.
In addition to five constructs-tangible, reliability, responsibility, assurance, and empathy of mode of PZB service quality, the research lead each quality of service construct element in Quality Function Deployment, and transforms the service quality requirement that consumers need into quality's technology request for school lunch of students of Yuanlin elementary school. At last the research integrates analyze result hear of the suppliers of students' school lunch of Yuanlin elementary school front ten important quality's technologies ameliorated project for: marketing management, the feeling of the value beyond price, personnel education, improving the culinary skills and procedures, recruiting personnel, often changing cuisine, the freshness of the cuisine, the handling of the querimony, the attitude of the personnel service, team spirit. This findings will supply the suppliers of students' school lunch of Yuanlin elementary school to execute the reference of service position and service quality administer.
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