A Study of Consumer Trust and Adoption for Internet Banking—A TAM Perspective

碩士 === 中原大學 === 國際貿易研究所 === 96 === The emerging online economy in recent years has facilitated the rapid growth of e-commerce and makes Internet become the most important sales channel. Facing severe competition of international financial institutions, offering better services to customers in such a...

Full description

Bibliographic Details
Main Authors: Shieh-Ting Shih, 施協廷
Other Authors: Yi-Fen Chen
Format: Others
Language:zh-TW
Published: 2008
Online Access:http://ndltd.ncl.edu.tw/handle/89503280156071252561