A Study of Consumer Behavior of Counterfeit Sport Clothing: College Students of Chiayi and Tainan Area for Example

碩士 === 台北巿立體育學院 === 運動科學研究所 === 95 === This research was intended to study the consuming behavior of counterfeiting sports clothing among college students in Chiayi and Tainan Area and mainly focus on their purchase amount, location, merchandise and students’ recognition extent about Intellectual Pr...

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Bibliographic Details
Main Authors: Hsu,Hung-Che, 許宏哲
Other Authors: Lin,Kuo-Jui
Format: Others
Language:zh-TW
Published: 2007
Online Access:http://ndltd.ncl.edu.tw/handle/97941961328375024365

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