The study of service quality on customers satisfaction and customers loyalty—the case of motorcycle maintenance industry
碩士 === 淡江大學 === 管理科學研究所碩士班 === 95 === In recent years, due to the occurrence of globalization, enterprises confront intense competition. For survival, enterprises have been shifting from past manufacturing orientation toward service orientation. With the increase of living standard of people and con...
| Main Authors: | , |
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| Other Authors: | |
| Format: | Others |
| Language: | zh-TW |
| Published: |
2007
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| Online Access: | http://ndltd.ncl.edu.tw/handle/14694459948796922772 |