The Research on the Purchasing Evaluation Factors of Household Air Conditioner of Taiwan Consumers

碩士 === 淡江大學 === 國際商學碩士在職專班 === 95 === Considering of climate environments and government policy, huge differences of living environments and life styles are existed in North, Middle and South regions in Taiwan. This investigation would analyze consumers’ key demand of evaluation factors on “air-con...

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Bibliographic Details
Main Authors: Ya-Ching Chen, 陳雅琴
Other Authors: Yi-Ming Tseng
Format: Others
Language:zh-TW
Published: 2007
Online Access:http://ndltd.ncl.edu.tw/handle/32143386152777318163

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