Brand Image on Customer Voluntary Performance Based on Relationship Marketing: A Case Study of Banking

碩士 === 國立臺北科技大學 === 商業自動化與管理研究所 === 95 ===

Bibliographic Details
Main Authors: Yu-Min Chien, 簡育民
Other Authors: 廖森貴
Format: Others
Language:zh-TW
Published: 2007
Online Access:http://ndltd.ncl.edu.tw/handle/ha3xb7
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spelling ndltd-TW-095TIT056820442019-06-27T05:10:13Z http://ndltd.ncl.edu.tw/handle/ha3xb7 Brand Image on Customer Voluntary Performance Based on Relationship Marketing: A Case Study of Banking 以關係行銷為基礎探討品牌形象對顧客自發行為影響之研究-以銀行業為例 Yu-Min Chien 簡育民 碩士 國立臺北科技大學 商業自動化與管理研究所 95 廖森貴 2007 學位論文 ; thesis 69 zh-TW
collection NDLTD
language zh-TW
format Others
sources NDLTD
description 碩士 === 國立臺北科技大學 === 商業自動化與管理研究所 === 95 ===
author2 廖森貴
author_facet 廖森貴
Yu-Min Chien
簡育民
author Yu-Min Chien
簡育民
spellingShingle Yu-Min Chien
簡育民
Brand Image on Customer Voluntary Performance Based on Relationship Marketing: A Case Study of Banking
author_sort Yu-Min Chien
title Brand Image on Customer Voluntary Performance Based on Relationship Marketing: A Case Study of Banking
title_short Brand Image on Customer Voluntary Performance Based on Relationship Marketing: A Case Study of Banking
title_full Brand Image on Customer Voluntary Performance Based on Relationship Marketing: A Case Study of Banking
title_fullStr Brand Image on Customer Voluntary Performance Based on Relationship Marketing: A Case Study of Banking
title_full_unstemmed Brand Image on Customer Voluntary Performance Based on Relationship Marketing: A Case Study of Banking
title_sort brand image on customer voluntary performance based on relationship marketing: a case study of banking
publishDate 2007
url http://ndltd.ncl.edu.tw/handle/ha3xb7
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