The Impact of Advertising on Mutual Fund Size and Collection Period in Taiwan
碩士 === 世新大學 === 財務金融學研究所(含碩專班) === 95 === This study uses the data of Advertising of Mutual Fund from Business Today , Commerical news and Economic daily news near two years by observating the size of advertisement quantity , the fund company itself whether to have the background of holding company,...
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| Format: | Others |
| Language: | zh-TW |
| Published: |
2007
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| Online Access: | http://ndltd.ncl.edu.tw/handle/69303453563273553626 |