A Benefit Analysis of International Tourism Promotion－The Japanese Market
碩士 === 中國文化大學 === 觀光事業研究所 === 95 === This project uses an evaluation system comprised of four evaluation goals, 17 evaluation criteria, and six evaluation programs to assess the benefit of international tourism promotion plans by carrying out an empirical study of the Japanese travel mar-ket. We fir...
| Main Authors: | , |
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| Other Authors: | |
| Format: | Others |
| Language: | zh-TW |
| Published: |
2006
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| Online Access: | http://ndltd.ncl.edu.tw/handle/11794452193583072162 |