Sense of Virtual Community: Antecedents and Consequences
碩士 === 國立臺北大學 === 企業管理學系 === 95 === Sense of virtual community (SOVC) is a feeling of belonging and attachment. Only the members in virtual groups have developed the SOVC qualify as virtual communities (Blanchard & Markus, 2002, 2004). SOVC is so important, and it relates to the members’ feeling...
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| Format: | Others |
| Language: | zh-TW |
| Published: |
2007
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| Online Access: | http://ndltd.ncl.edu.tw/handle/08357758721951674525 |