A Study on Competencies of Creative Director for Advertising Agency in Taiwan

碩士 === 國立臺灣師範大學 === 國際人力教育與發展研究所 === 95 === As the global economy expands, so does the expansion of major multinational advertising agencies for corporations are going increasingly global and taking their advertising agencies with them. In Taiwan’s case, the advertising agencies are highly globalize...

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Bibliographic Details
Main Authors: Fang-yi Hsu, 許芳宜
Other Authors: Ted Shir-Tau Tsai, Ph. D
Format: Others
Language:en_US
Online Access:http://ndltd.ncl.edu.tw/handle/75899727938853563586